Do you know what we are searching for? I hope you do because we are looking for someone who knows what people search for all the time! Come join us as SEA specialist to manage all pay-per-click (PPC) marketing activity!
As SEA specialist you know the internal mechanics of Google and Bing like a watchmaker knows a watch. You recognize what makes a customer tick and click and can use the paid search budget to your full advantage! Join our spirited marketing team to maximize ROI, drive traffic, and attract customers. Previous experience with Facebook advertising is also a plus!
Responsibility's
Execute tests, collect, and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
Optimize copy and landing pages for paid search engine marketing campaigns
Perform ongoing paid keyword discovery, expansion, and optimization
Research and analyze competitor advertising links